Please choose your language:

News

Bell EMEA at Beautyworld Middle East

Bell EMEA at Beautyworld Middle East
German Fragrance Knowhow for Oriental Markets

From May 14 to 16, Dubai will be centre of the fragrance world. At Beautyworld Middle East, more than 1.500 exhibitors will present their latest developments for beauty, hair, fragrance and well-being. One of the most traditional companies in the venue of Dubai International Convention and Exhibition Centre will be Bell Flavors & Fragrances. The Germany-based manufacturer of flavours and fragrances, botanical extracts and ingredient specialities will present its tailor-made fragrance creations for the Middle East at stand S1 E26 in the German Pavilion.

Starting operations in 1829, Bell’s founding firm is considered one of the oldest manufacturers in the flavour and fragrance industry. The scientific accomplishments developed at this company preceeded technologies still used in the industry. Today, Bell’s experts utilise this knowledge as the basis for their current developments internationally.

Bell EMEA started business in the Middle East more than ten years ago. “For us, the region is one of our most important growth markets. It is vibrant and consumers continue to increase spending, not just not just in fine perfumery, but also in personal and household care products. We offer innovative fragrances with high impact, great quality at affordable prices”, explains Vice President Michael Heinz.

 

Duft hohe Wertschaetzung smallSuccess through Understanding

What makes the company successful in the Arabian market, explains the VP as follows: “Mutual understanding is key to success in any region. We hired local people to understand the needs of the Middle East and learned a lot during our first years, incorporating the insights into our products. As a result, today we offer a broad product portfolio of tailor-made fragrances for the Middle East. Our client base is not only strong, but still growing. Tradeshows like Beautyworld are a perfect opportunity for us to strengthen and expand our personal relationships”, emphasises Heinz.


Long-lasting Fragrance with Scent2Last

Scent is deeply rooted in the Arabian culture. People in this region are passionate about fragrances and use them as an expression of their personality. Due to the hot desert climates, people demand for strong, long-lasting fragrances with high impact. This is why perfume oils are even dabbed onto the skin and then layered with an additional sprayed fragrance to prolong the scent.

Bell developed “Scent2Last” to meet these consumer needs. The intense perfume cream to be presented at Beautyworld holds as much perfume oil as typical fine fragrance products. It is based on a silicone-water emulsion which is easy to disperse and comfortably to dose. Furthermore, “Scent2Last” is a portable replacement for fine perfume and ideal for refreshment.


Agarholz OudFragrances of the Orient

The smelling symbol of wealth, esteem and Arabian culture is the intensely woody and rich scent of agarwood, also known as Oud. For Beautyworld, Bell’s fragrance experts created new oriental fragrances featuring the precious resin. Names like “Oud Elaine”, “Oud Fusion” or “Oud Zayed” announce one of the distinctive scent components that is used.

Oud is prized for its opulent aroma of precious woods, leather and balsams. It is mandatory for an oriental fragrance range. Bell's perfumers compose sophisticated fragrances on this base by adding other precious components and bringing them into an impressing balance. Even floral compositions like Mythique Rose & Oud or Rose Sabaik are enhanced with Oud.

Bell’s fragrance creations for the Arabian market cover both oriental and so-called French Type compositions. After all, French Type compositions which represent typical Western notes are also demanded by Middle East consumers. Bell presents more than 100 new developments as well as its bestsellers in this segment.


Bell at German Pavilion S1 E26

At Beautyworld, Bell is to be found in the German Pavilion at stand S1 E26. “We love the Made In Germany concept and traditionally participate in this attractive area of the tradeshow”, states Michael Heinz. “We are looking forward to interesting encounters and are eager to present our new fragrances. Also, we are curious to hear about new product needs for personal care, fine perfumery and household care products. Our top perfumers, marketing and sales experts will be available for the whole tradeshow.”

Beautyworld 2017 signatur en


Download press release

All News:

Innovation Flavours

Covid-19 Report: Effects on the F&B Industry

Leipzig, 28-05-2020

What are the impacts of the global pandemic on the European food & beverage industry? The outbreak of COVID-19 is having a profound impact on the global economy and consumer markets...

Read more

General / Trade Shows

Bell EMEA: Statement on the Corona Situation

Leipzig, 23-03-2020

The pandemic of the Corona Virus (COVID-19) is concerning and troubling for us all. Since the situation with the virus began to develop, Bell Flavors & Fragrances EMEA has increased...

Read more

Innovation Flavours

Food & Flavour Trend Outlook

Leipzig, 11-02-2020

What is driving the food and beverage industry in 2020? Based on the constant evolution of the consumers’ aspirations for health & well-being, authentic and clean label products, the industry is...

Read more

Innovation Fragrances

Fragrance Trends 2020/21

Leipzig, 10-12-2019

Fragrance Trends 2020/21 by Bell Flavors & Fragrances EMEA: Ocean Vibes – Australian Inspiration – Planet Lover. The inspiration for the fragrance trends 2020/21 is as familiar as it is mysterious: our fascinating...

Read more

Innovation Flavours

Clouding Module

Leipzig, 25-10-2019

Clouding Module for creating cloudy beers and beer mixers. The beer category is constantly evolving. It is driven by premiumisation, the ongoing health & wellness trend as well as an increasing...

Read more

General / Trade Shows

Bell at Fi Europe 2019

Leipzig, 24-10-2019

Bell Flavors & Fragrances EMEA focuses on functionality and innovation at Food ingredients Europe 2019 in Paris At this year’s Food ingredients Europe, the world’s leading food and beverage ingredients show...

Read more

General / Trade Shows

Bell at sepawa 2019

Leipzig, 17-10-2019

Bell EMEA Presents Latest Technology Developments and Environmentally Friendly Fragrances at the 2019 SEPAWA Congress From 23 to 25 October Bell Flavors & Fragrances EMEA presents environmentally friendly fragrances as well...

Read more

Innovation Flavours

Chef Specials

Leipzig, 14-10-2019

Authentic beef flavour profiles for savoury product developments  Consumers are opting for convenient and healthy products to match their fast-paced urban lifestyle without wanting to compromise on great taste. The food...

Read more

General / Trade Shows

UK Culinary Centre Opening

Leipzig, 01-10-2019

Bell Flavors & Fragrances EMEA opens culinary centre and office in UK Designed to encourage creativity, target culinary innovation and focus on regional product needs – Bell’s new culinary centre and...

Read more

Innovation Flavours

Hemp Megatrend

Leipzig, 10-09-2019

Inspired by Hemp - Taste solutions for authentic product innovations Hemp-based products are increasingly appearing in the food and drink sector. Its recent popularity can be mainly attributed to consumers' growing...

Read more

General / Trade Shows

Bell partners with Gewandhausorchester Leipzig

Leipzig, 08-08-2019

Bell Flavors & Fragrances EMEA becomes part of the Gewandhausorchester Sponsors Club. With the start of the new Gewandhaus season 2019/20 Bell Flavors & Fragrances starts its engagement as official Classic Partner...

Read more

General / Trade Shows

Bell at SNACKEX Barcelona

Leipzig, 27-05-2019

Bell at SNACKEX: Delivering solutions for the snacking industry – authentic seasonings based on taste and functionality. Meet us at SNACKEX 2019 and discover our comprehensive portfolio of authentic snack seasonings...

Read more

Innovation Flavours

Snacking Innovations

Leipzig, 27-05-2019

Delivering solutions for the snacking industry – authentic seasonings based on taste and functionality. The global snacking trend continues to gain momentum. With further growth driven by indulgence and the need...

Read more

General / Trade Shows

Taste solutions and innovative trend concepts

Leipzig, 24-05-2019

Bell Flavors & Fragrances EMEA at Iran Agrofood 2019  Bell Flavors & Fragrances EMEA, one of the leading suppliers for flavours, botanical extracts and ingredient specialties, will be a part of...

Read more

General / Trade Shows

Fragrance and Technology in Dubai

Leipzig, 15-03-2019

Bell EMEA at Beautyworld Middle East From April 15 to 17, 2019, once again Beautyworld Middle East – the region’s largest trade show for beauty, hair, fragrance and wellness – will...

Read more

General / Trade Shows

Bell EMEA at Major Beauty Tradeshows

Leipzig, 08-03-2019

New Fragrances and Technologies to Inspire in Paris and Dubai In Europe and the Middle East, spring is traditionally the season when the beauty and fragrance industries showcase the latest trends...

Read more

General / Trade Shows

“it’s all about you” at in-cosmetics Global 2019

Leipzig, 07-03-2019

Bell EMEA goes for individualism  From 2 to 4 April, Paris will be the bustling hotspot for beauty and fragrance professionals. At in-cosmetics Global, one of the world’s leading tradeshows for...

Read more

Innovation Flavours

Functional taste solutions for sugar reduction

Leipzig, 25-02-2019

REDsugar: Functional taste solutions for sugar reduction Sugar reduction is one of the central topics of the food and beverage industry, especially in Western Europe. Political restrictions, efforts by manufacturers to...

Read more

Innovation Fragrances

Fragrance Trends 2019/20

Leipzig, 10-01-2019

Living Coral – Hemp – The New France – Me Time Looking at the fragrance trends of the new year, well-known themes with new interpretations will become very popular. Impulses can...

Read more

Innovation Fragrances

Laundry Care with a Good Conscience

Leipzig, 11-12-2018

Bell Flavors & Fragrances to Offer Encapsulation Benefits free of Plastics Laundry care technology is developing rapidly: As the growing trend towards convenience meets the rising demand for specialised products, quality...

Read more

General / Trade Shows

Scent booster at SEPAWA

Leipzig, 18-09-2018

Bell Flavors & Fragrances EMEA to present patented technology for personal care and home care products Discerning consumers are looking for intense and long-lasting fragrance creations. That is true not only...

Read more

Innovation Flavours

Authentic vanilla solutions

Leipzig, 05-09-2018

Natural flavourings as solution to current market developments Among consumers, vanilla is the most well-known flavour globally. As an ingredient, vanilla is used in countless applications within the food and beverage...

Read more

Innovation Flavours

Chef Specials

Leipzig, 20-08-2018

Authentic chicken flavour profiles for savoury product creations Being one of the leading suppliers of flavours, botanical extracts and ingredient specialities, Bell Flavors & Fragrances EMEA makes natural ingredients a key...

Read more

General / Trade Shows

Bell @ Iran Agrofood 2018

Leipzig, 21-06-2018

Bell Flavors & Fragrances EMEA at Iran Agrofood 2018, Tehran Join us at the 25th anniversary edition of Iran's leading trade show! Bell Flavors & Fragrances EMEA, as one of the leading...

Read more

General / Trade Shows

Bell celebrates 25 years

Leipzig, 19-06-2018

During a festive event, management, guests from politics and industry as well as employees at the company headquarters in Leipzig today looked back on 25 years of Bell in Germany...

Read more

General / Trade Shows

Bell EMEA Future Investments

Leipzig, 19-06-2018

For Bell Flavors and Fragrances EMEA, the year 2018 will be marked by its 25th anniversary in Germany and its future focus. As part of a global group and as...

Read more

General / Trade Shows

Smell and Taste Literary

Leipzig, 14-06-2018

An Art Book about the Magic of Smell and Taste.  "There are no coincidences, only encounters." This credo of Beat Toniolo, the Leipzig-based artist, cultural agent and impresario from Schaffhausen/Switzerland, proved to...

Read more